Instagram will prevent strangers from embedding user photos without permission. The social media company will give copyright holders or photo owners the option of whether their content can be embedded or not.
This new option will give Instagram users the choice of whether or not to allow the embedding feature for their posts, meaning if they disable it, third parties will not be able to embed their content into their website.
This is thanks to the efforts of the American Society of Media Photographers (ASMP) and the National Press Photographer's Association (NPPA). According to Alicia Calzada, NPPA's Deputy General Counsel, “We have been in touch with Instagram for over a year to find a fix for this issue. We are grateful that they accepted our request to resolve this.”
Previously, there were publications that had legal problems with embedding images, such as Mashable, which was brought to court for embedding images. However, the court ruled that embedding an image from Instagram was not an offense.
There is also another case involving photographer Paul Nicklen, who won a copyright lawsuit against another publisher over unlicensed embedded videos and screenshots.